KEY INGREDIENTS

Organic Lemon Peel Oil

The fruit was well known in Europe by the middle ages, and Greeks and Romans were advocates of its anti-aging properties. It is reputed as having refreshing and cooling properties.

Organic Carrot Seed Oil

The name is derived from the Greek 'Carotos' and had great anti-aging value in ancient times, especially for its carminative properties. Carrot Seed Essential Oil is considered one of the best oils for mature skin. It is believed to tone, smooth skin giving a more youthful appearance.

Organic Rosemary Verbenone Oil

It grows in proximity to the sea, its name means Dew of the Sea. Its leaves were traditionally burned in hospitals to purify the air. It improves THE APPEARANCE OF mature skin and eases the appearance of lines and wrinkles.

Organic Neroli Oil

The oils properties were extremely valued by the people of Venice and Ancient Greece. Neroli Essential Oil improves skin texture. Any type of skin can benefit from this oil, including dry skin.

Organic Cypress Oil

The Greek word 'Sempervirens' means 'lives forever' or 'ever-living'. The tree gave its name to the island of Cypress. It has the properties of an astringent and is used in skin care applications.

Organic Plant Stem Cells

Plant Stem Cells, a form of gemmotherapy (remedies made from very young and vibrant plant parts), regular use can help soften the look of lines & wrinkles. These small cells are totipotent, which means they are able to continuously regenerate new, whole plants. These stem cells are the precursors to producing plant tissues.

Organic Ginger Oil

Ginger has an ancient history as a culinary and as a medicinal herb and has been used in the West for at least 3,000 years. Ginger was well-known to the Greeks and Romans, who used it extensively. Medieval Europe thought it came from the Garden of Eden.

Organic Grapefruit Oil

Many people just love the smell of grapefruit oil, as it is light and very refreshing. In many cases the smell alone is enough to bring happiness into any environment. Grapefruit essential oil contains vitamin C, an antioxidant that fights free radicals. Free radicals cause premature tissue damage. Its properties help with the appearance of reduced-cellulite as well as better-toned skin.

Organic Laurel Oil

Probably the most fascinating aspect of Laurel is its historical significance as an illustrious and symbolic plant. Laurel is known as "noble" plant, and its oil as the "magic" oil. Tradition says that famous women, like Cleopatra and queen Zanoubia, use it for its powerful youthful properties. In ancient Greece, Laurel was sacred to Apollo and, as such, was used to form a crown or wreath of honor for heroes, scholars, and poets (Apollo was the god of poets). Laurel became the symbol of triumph in Rome as well as in Greece. A laurel leaf was placed on the brow of the winner of the Olympic Games, giving origin to the expression "Winning" ones laurels.

AN INVESTIGATION INTO THE EFFICACY OF A WRINKLE TREATMENT ATHENA 7 MINUTELIFT

MS05.WRPS.K8120.GKI

Within the limits imposed by the conduct and population size of the study described herein, it can be demonstrated that the test material (AMA Lab No. K-8120, Client No. Athena 7-Minutes Lift) is effective for the reduction of fine lines and facial wrinkles. When used in accordance with intended package directions, the Athena 7 MinuteLift product in seven minutes significantly reduced the appearance of fine lines and facial wrinkles an average of 83.72% on a full face evaluation. Maximum reductions of 90% were observed. Additionally, the data is statistically significant.

Further, this phenomenon was documented and confirmed by the photographic record made during the course of this study.

This study was conducted to evaluate the efficacy of a topically applied product intended to reduce the appearance of fine lines and facial wrinkles. Efficacy was evaluated visually and photographically for each subject prior to and following a single application of the test material.

One test sample labeled Athena 7-Minute Lift was received from GREEK ISLAND LABS, LLC and assigned AMA Lab No.: K-8120.

Standards for Inclusion in the Study:

Individuals between the ages of 35 and 65.

Individuals not taking medication or under the care of a physician for a period of one month prior to commencement and throughout the entire test period.

Individuals who have completed a preliminary medical history mandated by AMA Laboratories, Inc.

Individuals, who have read, understood and signed an informed consent document as required by CFR 21, Part 50, and Subpart B Section 50.20 50.27. Consent forms are kept on file and are available for examination on the premises of AMA Laboratories, Inc., only.

Individuals who understand the instructions for use and are willing to cooperate with the program as stated.

Individuals free of any dermatological or systemic disorder that would interfere with the results, at the discretion of the Investigator.

Individuals able to cooperate with the Investigator and the research staff and are willing to complete the full course of the study.

Individuals who have abstained from using any wrinkle treatment products for a period of 72 hours prior to study commencement and during the test period.

The method employed for this study involved the selection of women, ranging in age from 41 to 50 years. The subjects were pre-qualified for participation on the basis of the presence of fine lines and wrinkles in the area around their eyes. In order to pre-condition the test sites and keep all topical treatments constant for all test subjects, panelists were required to abstain from using any wrinkle cream/gel products for a period of 72 hours prior to study commencement and during the test period.

For the purpose of this study, the wrinkles were defined as any small ridges and/or furrows formed on the surface of the skin, specifically, in the area around the eyes. These wrinkles, as such, were clearly visible to the unaided eye and were of sufficient depth and degree as to be commonly recognized on a woman's face in the "crow's feet" region around the eyes.

Quantification of the wrinkle condition was performed by the Study Director, employing a ten point monadic scale, with one (1) representing the fewest, least prominent fine lines and wrinkles and ten (10) showing the maximum number of deep fine lines and wrinkles. Each woman had her face evaluated, graded and separately photographed, by a scientific photographer, prior to the product being applied (Table 1, see attached). The product was then applied in accordance with the intended package directions. A seven-minute period was permitted to elapse between application and evaluation to allow the product to dry and assure consistent conditions between each subject. The subject's face was then re-evaluated by study director using the same 10-point monadic scale and photographed.

The photographs of each woman's face were then placed side-by-side so as to compare the pre-treated side of her face with the post-treated side. This set of photographs thus provided a visual record of the efficacy of the product, on the subjects face.

The use of the expanded Fitzpatrick Wrinkle Evaluation scaling method allows for the measurement and quantification of the efficacy of the product. This is expressed as a percentage of wrinkle reduction for each subject.

No adverse effects or unexpected reactions of any kind were observed on any of the subjects. After seven minutes there was a significant observable decrease in the appearance of wrinkles in the area around the eyes of all subjects following the use of the product. The decrease is expressed as percentage difference between pre and post treatment ranging up to 90%.